NONPROFIT ORGANIZATIONS

 
Our most consistent non-profit client in the past thirteen years has been AARP, the largest membership organization in the U.S. We have produced for them hundreds of radio and TV news pieces for seniors, including:

"LA TERCERA EDAD" (1990 - 2000). A series of 200 Video News Releases produced for AARP and distributed nationally. The VNR's cover health, legal issues, older rights and lifestyles, and are shown in most of the major Hispanic markets In 1998, a survey revealed that 53 of the 60 Hispanic TV stations are regularly airing our VNRs and are interested in receiving them on a regular basis.

"JUBILACION." For five years, Accent produced annually 104 1 1/2 minute Spanish-language radio programs on seniors issues such as health, consumer fraud, and second careers. We marketed and distributed these programs to 300 radio stations nationwide and in Puerto Rico. We made four usage reports a year based on telephone surveys, including extensive quotations of programmer comments.

For AARP we also produced PSAs and Satellite Media Tours:

"KNOW YOUR RIGHTS" (1993). Producer, Writer, Director: Cecilia Domeyko. A series of five 30 second PSAs for the AARP and the American Bar Association on the rights of U.S. older Hispanics, hosted by film star Rita Moreno. The PSA's were distributed to forty U.S. Hispanic TV stations.

"SMOKING MEDIA TOUR"(1992). Produced by Cecilia Domeyko for AARP. This one-hour teleconference on smoking, featuring U.S. Surgeon General Antonia Novello and several VNR's, was picked up by 50% of U.S. Hispanic TV stations.

OTHER NONPROFIT ORGANIZATIONS:

MARITIME ARCHAEOLOGICAL AND HISTORICAL SOCIETY / STATE OF MARYLAND. "DIVING INTO HISTORY." In this eleven hour training series, Accent synthesized complex technical information with fun dives and beautiful underwater footage into a powerful training and recruiting tool for this internationally known group of divers.



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